How to respond to the new, urban society needs the Soviet project? Most of the requirements in the images was declared unnecessary, and even vicious. This is clearly manifested in the 50s, in the campaign of struggle with the "dudes." They originated in the affluent layer that has allowed them to declare a devil nomenklatura caste. And it was a symptom of the coming mass social phenomenon. He does not answer the vital, albeit unconsciously, the needs of entire generations of young people born and brought up in a large city, the Soviet system was literally created its own gravedigger - the mass of the disadvantaged.